After being integrated into the Vaugirard commune, it became part of Paris's 15th arrondissement under the enterprise of Baron Haussmann. Since the 20th century, a few hundred feet from the Eiffel Tower, Boulevard de Grenelle is particularly recognizable. Between 1903 and 1959, the Grenelle district welcomed the Vélodrome d’Hiver (Winter Velodrome), sadly famous for the Vél d’Hiv Roundup during World War II. A complex of towers built in the 1970s now stands on the same spot: the shopping district of Beaugrenelle.